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Created using the highest quality ingredients, our products are designed to provide the best for babies' needs, all made with sustainability and nature in mind.

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Join the HiPP BabyClub
Exclusive competitions, discounts and expert advice. Find out more about the HiPP BabyClub and register for free.
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HiPP’s Little Stars
Discover our award-winning products, voted the best at the 2023 Loved by Parents and Organic Baby Awards.
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Join our Loved by Little Ones panel and receive free HiPP products to try out with your family and leave a review.
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Meet our bestsellers


Loved by Little Ones

Discover our HiPP products that have been tried and tested and are recommended by parents.


Real parents, real reviews

Helps with independence
"We love how fun this makes something as important as washing your hands properly. Our little ones immediately fell in love with the duck-shaped bottle. The pump dispenser is easy for little hands to operate themselves, and the handwash itself is light and foamy and doesn't run or drip."

- pixiegoesrogue

The follow on milk we didn’t know we needed!
"Amazing product. I love the packaging and the price is so reasonable. Easy to use with clear instructions included. I love the fact it’s giving my baby extra vitamins and nutrients as he grows! Highly recommend."

- kimc130

Yummy quick meal
"My daughter was super happy with this paella. It smelled great and tasted nice. It was ready super quick and the best bit was she could eat it straight out of the packaging, so no extra washing up!"

- tracys102

Get exclusive shop benefits

Sign up to the HiPP BabyClub and get 10%* off your favourite products for your little one.

*10% off HiPP's online shop does not apply to our First Infant, Anti-Reflux or Comfort Formula Milk.